Dietitians! Are You Captioning Your Videos?!

Updated: Jan 7

As dietitians, we have a lot of valuable information to share and you want everyone in your target audience to be able to soak up all the knowledge you’re sharing.

I encourage you to consider additional ways to incorporate accessibility into your video plans, starting with closed captions.

It’s much easier to design, script, and create content with accessibility in mind than it is to revamp everything after the fact.

YouTube automatically generates closed captions for many videos and although they are not 100% accessible, I’ll be sharing a little bit about how we can use autogenerated closed captions to our advantage to make our videos more accessible.

I’ll be speaking primarily in the context of closed captioning for YouTube, but many key points are applicable across various video platforms and applications.

I included a list of resources to help you get started with closed captioning your videos later in the article, if you’re not already familiar with the process. There will also be a link to my website where you can contact me about the captioning services I offer.

1 - Closed Captions are beneficial for many audiences

Man sitting at the foot of a bed wearing denim pants and shirt wearing glasses and looking down at his phone, smiling.

I want you to take a moment to ask yourself, “Who is my target audience and would they benefit from closed captions?

Your answer, no matter who your target audience is, should be YES.

When you’re developing video content, think of your fellow RDs, future RDs, ESL (English as a Second Language) peers and patients, disabled individuals, diverse learners, and all the other potential consumers of your content.

Many people who aren’t deaf or hard-of-hearing use closed captions. Closed captions are helpful for everyone.

The option for captions can be useful to users who need to watch silently in a quiet space so as to not disturb the people around them, or watch in a noisy space where listening isn’t feasible.

There are simply so many different people, c