12 Ways an Artist Can Add Value to Your Health and Nutrition Business

Updated: Jan 7

Before I get into it, I want to take a minute to define the term “Artist” so we’re all on the same page.

As you know, Dietitians find their own individualized area(s) of practice that they niche themselves into. For example, we have renal dietitians, media dietitians, clinical dietitians, fertility dietitians, geriatric dietitians, sports performance dietitians, research dietitians, dietitian business coaches, intuitive eating dietitians, HAES dietitians, pediatric dietitians, gut health dietitians, culinary dietitians, and the list goes on and on.

The same thing goes for Artists. We have traditional fine artists, painters, sculptors, illustrators, digital artists, performing artists like actors, musicians and dancers, poets, muralists, web designers, filmmakers, writers, product designers, and on and on.

I want to articulate that there are specialities within the arts because I’m using 'Artist' as kind of an umbrella term for many subfields.

And with that, let’s get into it.

Why should a Dietitian collaborate with an Artist?

“I have Canva! Why the hell would I need an artist?”

Solid question, fam.

Here’s the deal. Canva is great, though I’ll admit that as an artist, I was a little snobbish about the idea of signing up for a drag-and-drop type of design software because it felt like “cheating”.

BUT with some reluctance I made a free account and shortly thereafter purchased a paid account.

Canva is an incredibly useful tool that I use every single week.

However, it has its limitations. For one, you don’t always have time to be DIY-ing all of the design projects your nutrition practice demands.

Secondly, unless you’ve studied design or have endless time to spend learning, Canva might not be the end-all-be-all for your 'art department’.